Chattanooga Getting District Banners, New Downtown Signage

Tuesday, February 5, 2013
Downtown Chattanooga is in the process of becoming a more colorful and easier area to navigate. Along with a host of other downtown partners, River City Company is facilitating the implementation of new downtown maps and wayfinding signage along with refurbishing map kiosks to further beautify downtown and make it easier for visitors and residents alike to navigate the city. Additionally, River City Company is sponsoring new district specific banners to be placed downtown.

District banners are direct reflections of what makes each area distinct and cherished in the Chattanooga community.

Banners are being crafted for Northshore, Riverfront, Bluff View, City Center, MLK/UTC and Southside and include the name of each district in the recently developed Chatype font plus artistic depictions of popular elements of each district. For instance, the Riverfront banner includes the Tennessee Aquarium, Lookouts Stadium and stand up paddle boarders. The City Center banner includes nods to The Tivoli Theatre, Waterhouse Pavilion and working professionals.

The artistic depictions were created by local artist Karen Estes who also participated in Art in Motion, another River City Company program along with Public Art Chattanooga and CARTA that wrapped CARTA’s free electric shuttles in local artists’ designs. Ms. Estes states, “The Chattanooga community has a vibrant energy that really seems to think outside of the box…‘color outside of the lines’ so to speak. My hope is that these banner illustrations reflect the energy and fun that makes Chattanooga such a great place to live, work and play. “

Efforts to replace banners, kiosk maps and wayfinding signage have already started, and completion is slated for February 2013. The project’s scope includes 412 banners, 56 wayfinding panels in 40 locations and 9 downtown maps and refurbished kiosks found in the Northshore, Bluff View and Riverfront districts.

“Downtown signage and maps needed some refreshing,” states Jim Williamson, vice president of planning and development for River City Company. “We hope these upgrades will make downtown even more inviting while spotlighting the unique personalities each district exhibits and the variety Downtown Chattanooga has to offer.”

Wayfinding efforts started in 2001.  River City Company has been involved with downtown banners since 1993.


I’m Never Coming Back, So…

I’m always annoyed when the typical newspaper travel article takes up space describing three meals a day eating cuisine that can be found in any major U.S. city. In between, the writer shops for something that almost sounds worth the customs hassle, lies on a beach with the same sand that can be found at home, and reviews bars that have drinks that be concocted anywhere.  ... (click for more)

1st Custom-Built Bed And Breakfast Breaks Ground In Chattanooga

After several years of planning and development, St. Francis  Cottage, a custom-built bed and breakfast, is becoming a reality. Having broken ground in late  May 2016, this seven-bedroom, urban cottage-themed facility will open in 2017 and be run by  owners and proprietors, Wallace and Nancy Braud.   Situated on 2.3 acres, the highly wooded  ... (click for more)

Spiegel Says Walker County Could Make Payments On $8,705,000 Hutcheson Debt; James Says Letter is Heavy-Handed

Erlanger Health System CEO Kevin Spiegel has written Walker County Commissioner Bebe Heiskell to say that Erlanger would consider taking payments on the $8,705,000 Hutcheson debt. Stuart James, special counsel for Walker County, called the overture "heavy-handed." Walker County earlier offered a $1.3 million "global settlement" that was rejected by Erlanger. Catoosa County ... (click for more)

Customer At East Ridge Gas Station Shoots And Kills Robber; He Had Been Trying To Take Female Clerk With Him

East Ridge Police said a customer at an East Ridge gas station early Thursday morning shot a robber, who was then found by police lying outside the station and was arrested.  The robber has died.  His name is being withheld pending the notification of next of kin. At 1:47 a.m., East Ridge Police responded to 4011 Ringgold Road, the Marathon Service Station, on ... (click for more)

A Disturbing Trend At Exit 11 - And Response (5)

So, am I the first to notice a trend?   How many wrecks does exit 11 need before anyone asks "whats up with that?"  I have lost count of the wrecks that continue to happen, even after last year's awful loss of life (which I believe 51 percent of the blame should fall on the THP officer on duty).  The problem with this section of interstate are sight lines ... (click for more)

Roy Exum: My Garden This July

I can never remember a day in July when my garden, my lawn, my dogwood tree, and my ferns are all wilting for lack of rain. Right now we are more than eight inches under our average rainfall for the first six months and, on this wonderful weekend, those who love firecrackers are urged to keep a pail of water in case a spark could cause a fire. On the other hand, every July 4 th ... (click for more)